You can also check Google Webmaster Tool to see if there are any reported duplicate title tags issues. What are your general and specific expectations? If you're struggling to rank #1 for your brand name among other websites with a similar or the same name, a rebrand to a more unique name or URL might give you a better chance of getting to the top. Web pages or HTML pages are only one subset of web documents.

Answered - your burning questions about LSI

While there's no denying the power of paid marketing channels such as Google AdWords, establish your organic presence and you will likely find your most profitable marketing channel. Broad-based objectives are goals that Do your homework! The primary resources are all available here. Its as simple as your ABC's are stated apart from the supporting details necessary to achieve the goal. In other words, they rely heavily on search results when looking for a new business. The first and most obvious question is whether you are selling a product or a service and the degree to which you can fulfill this online. Some service businesses are, by their very nature, intensely offline, local, and personal

Actionable tips on link building and Pinterest

Solving real customer problems is a major key to mastering evergreen content marketing. Now a quirk of WordPress means that it tries to match partial URLs and will redirect accordingly. What this means is that if you tried to access the old -autosuggest URL you would get automatically redirected to the new -autosuggests one. If you're new to the SEO game it's easy to be fooled into thinking that once you get the basics down it's easy peasy, especially when you have a few small successes right away - you'll get an inflated sense of ego and think "I got this!". As you build an online marketing plan, you might decide to redirect some of your existing advertising dollars, but don't abandon successful offline adver- tising.

Having fun with metrics

Phrases like "keyword research" and "organic search" are bound to come up when you start talking about SEO. Google's Keyword Planner is a free tool that can help you with keyword research. The tool is actually designed for the Google AdWords advertising program, and aims to help marketers select suitable keywords for ad placements. But it can also help you with search engine optimization. If you're in an industry where most companies are including keywords in domain names, then it's probably in your best interest to follow suit. Gaz Hall, from SEO Hull, had the following to say: "Make it as easy as possible for users to go from general content to the more specific content they want on your site. Add navigation pages when it makes sense and effectively work these into your internal link structure."

Add a Pin-It Button to Your Site

Consumers at the other end of the spectrum also spend less time in the external search process-but for the opposite reason. Starting A great example that I like to use is AA Oxon . a mobile strategy will take time and work, but the payoff is worth it as more people will continue to search and browse the web on their mobile devices. To reach consumers, marketers recognize that today's consumers use multiple devicesin several ways. Firstly, it's worth checking out your website's current page load time with Google's handy PageSpeed Insights Tool.