Apply these secret techniques to assist with anchor text

And that's definitely something we don't want. Brand loyalty constitutes the ultimate objective of building powerful brands. Infographics are everywhere. Some good - some bad. But most creators don't stop to think how to make sure search engines can understand their infographic - or how people who can't see pictures can consume …

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Expand your SERPs as necessary

Links are still incredibly important, even in this day and age. Anyone is looking for high-value links from relevant sites in their industry. On most sites, third-person descriptions of product (it or they) are fine, but don't put off your visitors with pages written in third person. Backlinks are arguably …

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How to learn about indexed pages in a few hours

But if you're waiting for an SEO signal, there are two factors that can help nudge you in the right direction. Keyword stuffing is considered a prohibited SEO technique from Google's perspective. The intent of web users searching on their mobile devices will be different from the intent of those …

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Keywords in the Page Copy

Where appropriate, you should add localization. This is extremely important to businesses who offer products and services to a specific geographic region. Getting high-quality links from outside websites is key - especially if you can find a way to get .edu links. Google sees inbound links coming from websites ending in …

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Make sure you know exactly what you're doing with javascript

Content marketing can be very effective in increasing traffic, generating leads, enabling sales - and contributing to SEO. All your citations (an online reference to your business including your NAP) need to be consistent, so as you start building them (see below), make sure that firstly, your NAP is correct, and …

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The broken link-building method aided by conversion rates

You can find valuable data using Google Search Console (formerly called Webmaster Tools). ?This free service from Google gives website owners a wealth of information about their own sites (especially with Google Analytics set up, too). Relevance met with analytics instrumentation is the winningest combination. An increase in visitor traffic …

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The philosophy of blogs

Include the right rich snippets, don't add schema.org markup just to inform Google about all the other stuff you do. 99% of people don't need any fancy tools or tactics. They just need to write the best content online for the topic they want to go after. These days …

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Unheard ways to achieve success with content

Effective marketing teams monitor and respond carefully to these issues. One of the main topics for every small business is search engine optimisation as this helps the firm to rank first on the search pages. If you go down the route of creating individual product pages for the same product …

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Which SEO tactics pay the greatest dividends?

If Flash is still important, provide a link to your Flash script from your homepage. Search Engine Optimization (SEO) is another important strategy that helps grow your website traffic. The number of backlinks you have on your website plays a crucial role when it comes to ranking your blog on …

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Bucket brigades based on landing pages

Google Analytics will be able to tell you where those converting visitors came from. And specifically, you'll be able to see if someone who used your search term eventually ended up buying your product. In essence and as we earlier stated, Off-page SEO is anything you do, and in extension …

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Follow a consistent cadence towards dynamic pages

Search engines are the key to making your site more than a fading mirage in the desert. A very common mistake many SEO's make is to leave footprints when building backlinks. All your links should look natural, even those that you are building for SEO. The internet and email provide …

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Here's what industry insiders think about reporting

Google Search Console, Google Analytics, Page Speed Insights, etc. It can take time, but fixing problems at the root level will allow your online reputation to repair much faster. Put a meaningful and descriptive caption under the photos or pictures you use, because people read those. This improves indexing and …

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Read this controversial article and find out more about javascript

To help a webpage rank for a specific keyword, focus on "optimizing" for the keyword instead of "stuffing" in the keyword. Use the target term in all the right places. And, as Google's quality guidelines explain, "Focus on creating useful, information-rich content that uses keywords appropriately and in context." One …

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Reasons why marketers love site submissions

At best they will put you on top for a month and at worse they can cause irreversible damage to your domain and company. However, going down the path of skipping on-page optimization is a difficult one and no longer an option when trying to achieve top rankings. Search Engines …

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Start simple, but don't forget googlebot crawlers

Can you go learn the basics of SEO? Like many of the other parts of the page targeted for optimization, filenames and alt text (for ASCII languages) are best when they're short, but descriptive. Once the search engines algorithms had been repeatedly refined and once important metrics such as keyword …

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Short Story: The truth about SEO

t will take anywhere from 1 month to 3 months to start seeing some shift, and likely 6-8 months to start seeing significant ROI from Search Engine Optimization work. That being said, if you don't start seeing some shift in traffic (either month over month or year over year for …

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